Online marketing is very different from normal marketing as it was done “in the past” through newspapers or magazine advertisements, etc. Online marking involves a wide range of possibilities to promote a company via the Internet.
General Information Online Marketer .
The Online Marketer is responsible for the conceptual and strategic interpretation of a brand on the online level; the marketing sub-budgets, providing management information and coordinating departments such as Communication, Sales and Technology. Together with the Sales department, the Online Marketeer is responsible for the long-term strategy of a brand. The Online Marketer is also part of the Marketing Department. By developing, managing and implementing online marketing concepts, they ensure that customers are attracted and retained. The online marketer uses platforms such as Google adwords, LinkedIn, Facebooh, Reddit, Pinterest etc.
An Online Marketer partially develops and implements the online annual plan and also develops and evaluates communications through its own online media, online partnerships and internet sites.
In addition, the Online Marketer deals with the online sale of a product portfolio and optimizes sales through online marketing. This could include customer satisfaction and market research. In this way, the Online Marketer contributes to increasing customer satisfaction and sales results.